Financial Literacy

Project Overview

Libra Welfare Society, in collaboration with Sampark NGO, Financial literacy is crucial in every domain of life. Due to a lack of awareness about digital literacy and banking, people are often misled through mediums such as phones. In this context, our organization, in collaboration with the Reserve Bank of India (RBI), has produced 10 awareness films. These films creatively address scenarios related to insurance, loans, investments, budgeting, and the enticing offers received through phone calls and emails.

Film Themes

Insurance Awareness: Understanding the importance of insurance and its various aspects.
Loan Literacy: Exploring the nuances of loans, interest rates, and repayment terms.
Investment Insights: Guidance on making informed investment decisions for a secure future.
Budgeting Basics: The significance of budgeting for financial stability.
Savings Strategies: Encouraging a culture of savings and effective saving practices.

Creative Approach

Each film has been meticulously crafted, covering scriptwriting, acting, cinematography, direction, and editing – all done by our dedicated team. The films are presented in the Chhattisgarhi language to ensure accessibility to the local population.

Outreach Strategy

These films are not confined to urban areas but are actively shown in rural villages. Our aim is to bridge the gap in financial literacy by reaching out to people in their native language and making them aware of potential pitfalls and lucrative offers.

Impact

By using theatrical storytelling techniques, these films serve as effective tools to educate and empower individuals with the knowledge needed to make sound financial decisions. The initiative aligns with our commitment to enhancing financial literacy across Chhattisgarh.

Conclusion

The Financial Literacy Initiative is not just a project; it's a movement toward empowering individuals with the tools to navigate the complex financial landscape. Through these films, we strive to demystify financial concepts and protect individuals from falling victim to misleading schemes. We believe that an informed community is a resilient community, capable of making prudent financial choices. Join us on this journey to foster financial literacy and uplift communities across Chhattisgarh.